Public Advocacy

2020

2021

2022

  • Joined the Food Ethics Council.

  • Invited to speak at the Consumer Goods Forum global summit.

  • Stepped back from Bite Back to develop cultural output.

Cultural Development

2023

  • Co-founded and launched CAPSULE, a youth culture magazine and creative platform.

  • Became Expert Adviser to United Against Malnutrition and Hunger.

  • Named in Politico London Power 40.

  • Profiled by the Financial Times.

  • Led UNICEF youth food justice workshops in Thailand.

2024

Launch of CONSUMING

2025

  • Began building out Substack and TikTok platforms.

  • Launched CONSUMING, a cultural intelligence project.

  • Hosted the first CONSUMING salons, a highly curated series of monthly workshops.

  • Cultural work across music and public discourse, including artist interviews and advisory on digital narrative positioning.

Expansion

2026

  • Graduate BSc Anthropology at UCL, specialising in digital anthropology.

  • Expanding Substack and TikTok platforms exploring digital culture and Consumer perception.

  • Scaling CONSUMING Salons, strengthening the network effect of engaged cultural thinkers.

  • Developing CONSUMING as a cultural intelligence platform analysing how digital audiences produce cultural legitimacy, desirability and public narratives.