Writer & strategist decoding Gen Z, internet culture, and what actually matters now.

Helping brands, platforms, and studios make sense of emerging digital behaviours through sharp thinking, cultural research, and real-world storytelling.

Christina’s writing unpacks the mechanics of digital taste and relevance, translating what moves online into cultural insight. She also creates video essays and commentary with a growing audience on TikTok.

She advises people on Gen Z trends and cultural direction, drawing on a background in food advocacy where she helped influence national policy through media and strategic campaigning. Past clients include NGOs, tech platforms, and editorial publications.

Christina has spoken at institutions and delivered workshops across the globe on topics including food justice, platform power, and youth agency.