Cultural strategist decoding internet culture and what actually matters now.

Analysing emerging digital behaviours through anthropology, cultural research and real-world observation.

Christina’s work unpacks the mechanics of digital taste and relevance, translating what moves online into cultural insight. She also creates video essays and commentary with a growing audience on TikTok.

She advises on internet + youth cultures and purpose-driven direction, drawing on a background in food advocacy where she helped influence national policy through media and strategic campaigning. Past clients include NGOs, tech platforms, founders and editorial publications.

Christina has spoken at institutions and delivered workshops across the globe on topics including internet cultures, food justice and youth agency.

She is currently developing CONSUMING, a cultural intelligence project exploring how digital audiences shape legitimacy, desirability and public narratives. By analysing internet discourse and consumer perception, the project translates emerging cultural shifts into strategic insight.